About Me

What I Do:

• Product Management
• UX Research
• Brand/Positioning Strategy
• Package & Retail Design
• Information Architecture
• Live Action Management
• Digital Production Management

"Good design is as little as possible. Less, but better, because it concentrates on the essential aspects, 
and the products are not burdened with non-essentials. Back to purity, back to simplicity.”
― Dieter Rams
"Whadda y’at? This is it!"
― Ted Hitchcock

For over 15 years, I've been concepting, launching and managing physical and digital products for a variety of companies across the US and in the UK. I've worked on both the "agency" side as well as the "client" side in a number of roles including UX Design, Project/Program Management, Service Design and Product Management when I find myself spending most of my time these days.

I'm a customer-obsessed problem solver and through the years have built out large enterprise scale platforms such as the launch of Live Nation's digital platforms in the US and UK, the re-design of AT&T's global Intranet and the back-end of Amazon Kindle's "Whispersync" functionality among others.

I'm Pragmatic Institute, SVPG and General Assembly certified and the agency work I've managed has won multiple awards including Webby, Clio, FWA, AD&D and Cannes Lions. I've also been a music journalist for the BBC and have written about AR and mobile tech for both UXMag and The Huffington Post.

I don't live in the "ivory tower" or spend most of my days in spreadsheets. Rather, you'll find me often on client sites or in design thinking workshops gathering ammunition to help my teams make legitimate data-informed decisions so that we can improve the lives of all the users that interact with our outputs.

I'm a big fan of experimenting with the spaces between physical and digital environments to create something new and interesting. I'm a digital nomad by birth and I love exploring public transport and architecture in places I've never been before.

These days you can find me usually in some airport lounge or coffee shop reading things like:

• Core77
• Creative Review
• Delayed Gratification
• Don't Watch That
• Frame
• Modern Retail
• Monocle
• The Architects Newspaper
• The Brand Identity
• The Business Of Fashion
• The Economist
• Turing Post
• Uncrate
• Wallpaper*

I tend to spend what little money my kids are generous enough to leave me on discovering new bands, digital music software, airplane tickets, independent coffee roasters and font foundries.

I hate being bored and I really need a haircut.

Thanks for stopping by.